First impressions matter, and the visuals your business uses can make or break customer engagement. Images aren’t just placeholders—they are powerful tools for storytelling, trust-building, and driving action. Background removal is a transformative technique available to help businesses achieve clean, professional visuals that engage customers while streamlining operations.
Let’s consider how brands have successfully implemented background removal to enhance efficiency, drive engagement, and unlock new opportunities.
Elevating visual quality with background removal
Visual quality is central to any business relying on images to showcase products or services. Cluttered or unprofessional photos can distract from the core message and erode customer trust. This is where background removal shines.
LiftKit, an inventory marketing platform for car dealerships, faced a common challenge: dealers often uploaded photos of vehicles taken in less-than-ideal conditions—think cluttered lots, rainy weather, or distracting backgrounds like dumpsters and parking lots.
By incorporating background removal into their image workflow, LiftKit enabled dealerships to transform these images into polished visuals. Cluttered backdrops were replaced with clean, consistent settings, allowing the vehicles to shine. This improvement not only elevated the perceived quality of the vehicles but also built trust with potential buyers making high-stakes purchases.
Saving time and resources with automation
Manually editing images to remove backgrounds is time-intensive, especially for businesses dealing with hundreds—or thousands—of images. Automation offers an opportunity to reclaim resources while maintaining high standards.
Chronext, a luxury watch marketplace, dealt with time-consuming manual edits to remove backgrounds and meet the expectations of their high-end clientele. By automating background removal, the company eliminated a major bottleneck in their workflow.
The results were striking: Chronext reduced image response times by 80% while ensuring every photo met the luxury aesthetic their customers expected. This efficiency allowed designers to focus on creative projects rather than repetitive tasks, helping the company maintain its edge in a competitive market.
Automation doesn’t just save time—it allows businesses to handle complex workflows with precision and consistency. Whether for high-end watches or mass-market goods, automated background removal ensures every image meets professional standards without overloading your team.
Unlocking new revenue opportunities
Background removal isn’t just a tool for internal efficiencies; it can also open doors to new revenue streams and attract customers willing to pay for premium features.
Greetings Island, a platform for designing custom invitations and greeting cards, wanted to offer a feature that would entice users to upgrade to premium accounts. They introduced background removal as an exclusive tool for premium subscribers, enabling users to create polished, professional designs without manual effort.
The impact was immediate: 2% of users who signed up for a premium account did so specifically for the background removal feature. This simple addition turned a technical feature into a compelling selling point for Greetings Island, giving users the ability to create standout designs for special events.
For businesses, offering customizable visual features like background removal adds tangible value for customers while creating upsell opportunities.
Meeting platform requirements and enhancing SEO
Clean, professional images do more than impress customers—they can also ensure compliance with platform-specific requirements and boost your SEO performance.
Platforms like Google Ads and Facebook often reject images with cluttered backgrounds or watermarks, which can disrupt advertising workflows. For LiftKit, background removal provided a seamless way to meet these standards. Clean, watermark-free images were accepted without issue, allowing dealerships to run ad campaigns without delays.
For e-commerce platforms like Chronext, fast-loading, high-quality images are essential for both user experience and search engine optimization (SEO). By automating background removal and optimizing image delivery, Chronext improved its Google PageSpeed score and reduced bounce rates. Clean, lightweight visuals not only loaded faster but also performed better in search rankings, driving more traffic and conversions.
When visuals meet both customer and platform expectations, businesses can unlock better performance across every touchpoint, from ads to organic search.
Making your images do more for your business
Background removal is more than just a tool—it’s a transformative solution for businesses looking to improve engagement, save resources, and enhance customer experiences. By removing distractions, automating workflows, and meeting platform standards, companies like LiftKit, Chronext, and Greetings Island have achieved measurable results that drive both efficiency and growth.
Interested in learning how automation can transform your image workflows? Join our webinar, “How LiftKit Automates Image Processing to Empower Customers,” to hear firsthand how tools like background removal are reshaping workflows. Explore how to simplify your image processes while boosting results..
